The new National Cancer Plan for England aims to improve outcomes, early diagnosis and prevention. The plan pays attention to children and teenagers, but does not talk about people aged 25 to 49. This age group is the fastest growing population with cancer. Since the 1990s, there has been a 23 percent increase in diagnoses in this group. People aged 25 to 49 account for 10 percent of all new cancer diagnoses. A cancer diagnosis brings unique physical, financial and mental challenges to this group. Ignoring this group misses an opportunity for a more nuanced approach to supporting diverse patients. The plan emphasizes the use of digital technology to understand cancer risk, including screenings and a single patient record across the NHS.